THN PROGRAMMING SPONSORSHIP
At THN we like to say we make a better “impression”. Our formula is simple. We combine the right audience, the right viewing environment, and the right programming. The result is a relaxed, focused, and upscale set of eyeballs – precisely what a marketer covets. Also consider that there are no DVR's in hotel rooms. Ads are actually seen!
THN clients can place there TV commercials across a package of popular cable networks (The THN Superblock), exclusive and original television channels (e.g. DoNotDisturb TV), or as pre-roll on iTV/VOD selections.
Key Stats
- Access to over 500 million guests per year
- Reaching over 18 million engaged and affluent viewers every month
- 98% of guests watch TV while in their hotel rooms
- Hotel guests watch 3+ hours of television per day*
- Hotel guests watch 3x more commercials than at home**
** Source: Zoomerang, Travel Survey, Aug 2008